Live-streaming video gives individuals and brands an important direct way to engage and connect with their audience. Moreover, most of us are working remotely from home these days. There has never been a better time to use live-streaming. There are a myriad of platforms, from simple social network streams to advanced productions.
We have compiled a list of tools for live-streaming video. You will get services from social networks as well as live-streaming platforms to produce and broadcast solo or multi-source video. A majority of these tools have features to interact with your audience. Some also offer options to monetize content. Most of the tools are free or relatively inexpensive.
With YouTube Live, you can reach your audience in real-time. Broadcast your stream from your webcam or from the YouTube mobile app, considering that you have at least 1,000 subscribers. You can also use an encoder that helps you capture content like gameplay or multi-camera and then easily send it to YouTube Live. Once you stop streaming, an archive of your live stream gets automatically uploaded to your channel. Your live streams can be public, private, or unlisted. The price is free.
Periscope is Twitter owned platform that lets you broadcast live video and interact with people through hearts and comments. You can almost instantly share your live videos to Twitter and other social networks. A feature called Periscope Producer enables live video creators to stream quality broadcasts from external sources, including streaming software, hardware encoders, and professional cameras. It has a Super Broadcaster program that allows approved broadcasters to exchange their star balance earned from Super Hearts for cash. The price is free.
Another great live-streaming video app is Dacast. It is a video streaming platform with live or on-demand features. It has an enterprise option which allows you to upload, transcode, organize, monetize, and analyze your video content. Easily customize a video player with your logo and brand style. You can have the ability to deliver 1080-pixel video to all devices. It lets you use embed codes to easily share a video or live stream on any web page or social media platform. The price starts at $19 per month.
IBM Watson Media which was formerly known as Ustream is another great platform that allows content owners to stream live content to audiences from video players embedded on a website or from behind a restricted content portal. It lets you live stream, utilize broadcast software, hardware encoders, apps, or browser-based solutions with complete access to real-time analytics, individual viewer tracking, and stream monitoring to gauge performance. Once your live stream is over, it gets auto-archived afterward and can be downloaded by you for editing or trimmed directly in the cloud. The price starts at $99 per month for 100 viewer hours.
Another popular video streaming platform Vimeo, lets you create unlimited live events, stream to unlimited viewers, and simulcast to your favorite social media platforms. You can use live Q&A and polls, live graphics, audience chat, auto-archiving, and studio encoding software. It also lets you easily access live support while you set up and stream events, and get live and post-event analytics. A thing to consider here is that live-streaming is available in Vimeo’s Premium plan, with enhanced options for security, dedicated support, enterprise content delivery, and monetization. Their premium plan is $75 per month.
Next great platform is Crowdcast. It is basically a video conferencing platform that lets users run live video Q&As, interviews, courses, summits, and webinars. Easily engage your audience with polls and chat. You can also uUse screen share for a presentation or to demo a product. With it, you can capture leads with a built-in registration page. It has a Stripe integration which lets you run paid ads, add additional security, limit seats, and more. Easily stream your live events to Facebook Live, YouTube Live, Periscope, and other live video platforms. Their price starts at $20 per month.
Stage Ten is simple and effective platform for the production of live video. You can quickly drag and drop feeds from webcams, smartphones, screen share, studio cams, and RTMP to create professional live streams at your fingertips. For editing, you can add overlays, and mix real-time video and audio clips into your live show, or go “live-to-tape” and broadcast later. It also has a feature that lets you stream to your Facebook, YouTube, Twitter, and Twitch channels, as well as your own site, with multi-platform distribution. Their price is free with one destination and paid plans start at $19 per month.
A well-known platform among gamers, Twitch is an Amazon subsidiary and a live-streaming service that focuses primarily on video games. It also has different genres with creative content on esports, music, and life. You can view the videos live or on-demand. With Twitch Extensions developers can create live apps to interact with streams and interactive experiences such as mini-games. As a channel owner, you can also monetize content through bits, subscriptions, ads, and sponsorships. Their price is free.
Amidst the COVID-19 pandemic, there has been an increase in the number of people under lockdown. This has led to a boom in the world of live streaming. The amount of people going live everyday on social media platforms has quadrupled. For entrepreneurs, this is the best time to hire iPhone app developer or an Android developer who can help them create their own app; reaping the benefits when it is necessary